Loss limit helps to keep gambling costs under control for a specific period. When setting the restriction, you must choose a period, either - one month or a week. The loss limit is activated immediately upon its confirmation. Please note that the restriction is automatically reset for the next equal period after the initial expiration date.
For example, you have activated a loss limit of 100€ per week on the 14th of July at 21:15. The initial limit will be active until 21:15 on the 21st of July. Following this, the limit is going to be reset and replaced with a new restriction period of 100€ per week - from 21:15 on 21st of July until 21:15 on 28th of July.
You can set a preferred limit on the 'Self limitations' tab within the user profile.